Pāramī Labs
STUDIO
patience, creativity & wisdom
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What we're making

Stories for the quiet moments.

Pāramī is an ancient Pāli word for the ten virtues we hope to preserve and remember:

  1. 1Givingsharing with others
  2. 2Virtueliving rightly, harming none
  3. 3Letting goreleasing what we don't need
  4. 4Wisdomseeing clearly
  5. 5Persistencenot giving up
  6. 6Patienceenduring with grace
  7. 7Truthfulnessliving and speaking truth
  8. 8Resolveholding to one's purpose
  9. 9Loving-kindnesswishing all beings well
  10. 10Equanimitysteady through ups and downs

And 'Labs'? Because we are still learning, still experimenting, still making, like children holding crayons for the first time.

Ten small lights, and thousands of stories to carry them. We make animated stories for children aged 4 to 8, drawn from 2,500-year-old wisdom tales and new stories written in their spirit.

Each one quietly plants something the world is forgetting: that kindness is stronger than cleverness, that understanding heals more than winning, that the smallest creature can carry the biggest heart.

No lectures. No labels. Just stories, told gently.

Ten virtues

Ten things our stories hope to plant.

Rooted in ten ancient virtues, retold for modern hearts.

Each story is inspired by an ancient Jātaka tale — we keep the spirit of the lesson and the Pāramī values, but retell it gently in language and imagery suitable for young hearts today.

Generosity
Generosity
Dāna
"Giving makes the heart bigger, not smaller."
The Golden Goose — inspired by Jātaka 136
Morality
Morality
Sīla
"The way we choose when no one is watching — that's who we are."
The Deer's Promise — inspired by Jātaka 12
Renunciation
Renunciation
Nekkhamma
"The tightest grip is the one that drops the most."
The Wise Rabbit — inspired by Jātaka 316
Wisdom
Wisdom
Paññā
"Questions are often wiser than answers."
The Falling Sky — inspired by Jātaka 322
Energy
Energy
Vīriya
"Small steps, every day, reach the tallest trees."
The Little Quail — inspired by Jātaka 27
Patience
Patience
Khanti
"Waiting is doing something, too."
Three Fishes — inspired by Jātaka 58
Truthfulness
Truthfulness
Sacca
"Honest words travel quietly, but far."
The Talking Turtle — inspired by Jātaka 215
Determination
Determination
Adhiṭṭhāna
"The smallest yes can change the world."
The Elephant's Promise — inspired by Jātaka 407
Loving-kindness
Loving-kindness
Mettā
"Love isn't a feeling. It's what you do next."
Monkey & Crocodile — inspired by Jātaka 208
Equanimity
Equanimity
Upekkhā
"There are no winners. Only people waking up together."
The Woodpecker's Choice — inspired by Jātaka 308
Where stories come from

Ancient tales, softened for children.

At the heart of our stories are the Jātaka Tales — 547 ancient tales of the Buddha's past lives as a monkey, a deer, a rabbit, a king,... Together with the wider Pāli Canon (the oldest Buddhist scriptures), over 1,100 stories still live on — preserved for twenty-five centuries, and a deep well of wisdom we turn to again and again.

We take these stories and tell them gently, adapted for modern children. Where an old tale has shadows we wouldn't show a child, we reshape it — keeping the wisdom, softening the fear.

We also write new stories in the same spirit, for moments the ancient ones didn't cover.

Our characters take inspiration from Chú Tễu — the round-bellied jester who has opened every Vietnamese water puppet show for a thousand years. At each performance, he steps out first, waves his flag, and calls out with a laugh: "Everyone, shall I say my name?" — drawing the audience into the story with warmth. Our characters carry the same spirit — a gentle smile, a quiet gaze, clothing touched by folk textile, and the heart of a friend who has been telling stories for centuries.

Made for

Anyone willing to slow down.

Children who love stories at bedtime.

Parents looking for something kinder than the usual.

Teachers quiet enough to hear what children really ask.

Anyone who misses the feeling of being told a story slowly, by someone who meant it.